Last updated: 10 November 2026
Please read all the sections in this Policy: Introduction, Changes to the Privacy Policy, Data we collect, Purpose for processing your data, Legal ground for processing, Your rights under the GDPR, How we protect your data, Third party recipients, Data transfers, and Our use of cookies.
Introduction
Personal data is any information about website visitors (‘you’) that can identify, or possibly identify, you as a natural person. We determine the purpose and means for processing personal data on this website. Therefore, we are deemed the data controller.
We are: Moar Performance Limited, 2 Underwood Row, London N1 7LQ, United Kingdom. UK Company Number: FC038223.
Changes to the Privacy Policy
We may update this Policy from time to time if we find it necessary, so please review it regularly. There could be two types of modifications, essential and/or minor.
Essential modifications may occur when we change the way we process your data. This modification might affect your rights and obligations (for example, if we add new services to our website that significantly impact the way we process your data).
Minor modifications have no impact on your rights and obligations (for example, linguistic corrections, improvements, or new fonts and styles).
Data we collect
We process (or may process) various categories of your data, grouped into three main types:
- Electronic identification data — includes, but is not limited to, your IP address, the operating system you are using, your browser type and version, the date and time you access the website, the device type, a unique device identifier, approximate device location and information about your network provider.
- Data about your interaction with partnered websites — we may process information about your interactions with websites other than our own, such as when you visit the sites of our partners (gambling operators) and register an account. This data is processed at an aggregated level and cannot be linked to your identity.
- Email address — we may process your email address if you respond to surveys or contact our support team, or if you subscribe to a newsletter for marketing communication.
Purpose for processing your data
As a visitor to our website, you may become the subject of data processing. We process data to:
- compile traffic statistics and optimise content;
- optimise the website and provide an adequate preview across browsers and devices;
- present relevant content (language, legality of certain games) and maintain security;
- improve the website based on time spent and pages visited;
- answer your queries and, where you have opted in, send marketing communication;
- produce reporting and statistics relating to activity on partner websites.
Legal ground for processing of personal data
We rely on our legitimate interest as the ground for processing your personal data, since this is necessary for us to develop content, safeguard the website, enable communication with our users, measure the success of our advertising, keep potential issues to a minimum, and improve your overall user experience. Processing may also be necessary to comply with legal requirements. Where required, you will be asked to consent to processing of your personal data.
Your rights under the GDPR
The applicable data protection regulations give you the right to:
- object to how we process or use data;
- access your personal data;
- request correction of your personal data;
- request that your personal data is portable;
- request that we limit our use and processing of your personal data;
- withdraw consent regarding the processing of your data;
- request deletion of data;
- lodge a complaint with the relevant data protection authority.
If you have any questions about accessing, correcting or deleting your personal data, or wish to exercise any of your rights, please contact us.
How do we protect your data?
We are committed to keeping your data up to date and storing it securely. We will not process your data for longer than necessary for the purposes for which it is processed. We apply appropriate technical and organisational measures to protect your personal data against theft, disclosure, accidental loss, unauthorised use and other forms of unlawful processing, including multi-level access control limited to appropriately authorised personnel.
Third party recipients
We may share your data with third parties — individuals, organisations or companies working in development, marketing, analytics or related fields who help us provide and develop our services. They are allowed to process your information only as necessary to perform delegated tasks. We may also share data with entities where the law requires or permits us to do so.
Data transfers
Your personal data may be transferred outside of the United Kingdom or the European Economic Area for the reasons stated in this Policy. Where this happens, we take all measures to ensure an adequate level of protection and appropriate safeguards are in place, as defined by applicable data protection laws.
Our use of cookies
Our website sends cookies which are then stored in your browser. The use of cookies enables us to improve site functionality, promote our content and provide content from third parties. To find out more about the cookies we use, please read our Cookie Policy.